Sessions & Speakers
All session titles are clickable and link to the Session Descriptions.
Wednesday, June 5
| Program Track |
1:00pm - 1:50pm |
2:00pm - 2:50pm |
3:00pm - 3:50pm |
| Admissions |
The NEW Admissions Funnel – Shifting the Focus to Improve Yield
Dr. Andy Beedle & Dianne Kleber, Norton|Norris, Inc. |
International Students/Faculty and the U.S. Immigration Laws: What You Need to Know
Katherine Brodie & Steve Chema, Ritzert & Leyton, PC |
How Social Media Marketing Can Destroy…and What You Can Do About It
Gregg Meiklejohn & Shane Sparks, Enrollment Resources, Inc. |
Compliance / Financial Aid
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How to Comply with the New Telephone Consumer Protection Act Requirements
Ken Sponsler, CompliancePoint, Inc. |
Detecting Potential Default Scenarios
Sally Samuels, FAME |
Student Loan Counseling: How to Implement a More Effective Solution
Kris Alban, iGrad; Deb Barker-Garcia, Corinthian Colleges, Inc. |
Crisis Management: Data Breach Response
D. Rico Munn & Erica Gann Kitaev, Baker & Hostetler LLP; Andrew Wichern, Jones International University |
The 5 W’s of Creating and Maintaining a Compliant Financial Aid Policy and Procedures Manual
Chryl Ayers, Global Financial Aid Services, Inc. |
Complying with the Requirements for Professional Licensure: New Challenges for Schools Offering Professional Degrees
Greg Ferenbach, Dow Lohnes Higher Education Practice Group; David Adams, Kaplan Higher Education; Jeannie Yockey-Fine, Dow Lohnes PLLC; Vanessa Richmond, Porter and Chester Institute |
| Education |
The Intersection of Regional and National Accreditation: Uniting the Strategic and Institutional Effectiveness Plans
James Wilde, Brown Mackie Colleges |
The Culminating Education Experience: How Capstone Education Courses are Improving the Student Academic Experience
Dr. Charles Ware, Professional Fitness Institute, a division of Pinnacle Career Institute |
Engaging Underserved Students Prior to Enrollment with Effective GED Test Prep Programs
Roy Hurd, Empire College; Karen Allanson, Pearson Learning Solutions |
| Career Services |
Stand out with an Alumni Community: The Impact on the Career School Sector
Dr. Susan Schulz, Susan F. Schulz & Associates, Inc. |
Using Data to Maximize Your Higher Education Programs
Ellen Silva, CareerBuilder; Brian Points, Economic Modeling Specialists Intl. (EMSI) |
Understanding The Benefits and Strategies of Social Media in Your Career Services Division
Julie Warden, West Virginia Junior College |
| Faculty Development |
Onboarding: Stepping Beyond Faculty Orientation
John Shaheen, Distance Learning Consortium |
Building an Effective Faculty Development Program Spanning The Faculty Lifecycle … From Pre-Hire to Old Pro
Dr. John King & Marya Withers, Lincoln Educational Services |
Writing: The Lost Art Form/ Career Colleges Writing Metric
Dr. Connie Duke, ITT Technical Institute |
| Education Technology |
Deliver Innovative Online Learning Solutions through Multifaceted Project Management
Xuan Ma, Pearson |
Does the Social Aspect Really Matter in HigherEd? See How KnowU is Doing to Find Out
Raymond Blackwood, Campus Management Corporation; Jason Stele, Harrison College |
Fun-Learning: Using Educational Videogames to Reinforce Learning Outcomes
Lester Frederick, Full Sail University |
| Operations |
The Strategic Planning Continuum from Values to Performance Planning
David Pauldine, DeVry, Inc. |
“Flipped” Leadership!
Jay Hollowell, MaxKnowledge, Inc. |
Talent Acquisition and Management
Debbie Muno; Muno, Summers & Associates |
Matters of Interest for Small Schools
Joe Martin, ITI Technical College; David Pauldine, DeVry, Inc.; Steve Gunderson, APSCU |
| Student Services |
Stitching Students in BEFORE They Start
Caroline Mug, Student Resource Services, LLC; Dr. Dennis Trinkle, Harrison College; Dr. Larry Banks, Daymar College |
Improve Student Retention Through Proactive Outreach and the Development of a Student Success Ecosystem
Carey Hilderbrand, Neutron Interactive; Tina Stavredes, Starting Point Education |
How to Help the Instructor Recognize and Address the Student with PTSD Issues
Dr. Randy Flynt, Intellitec College |
| Research |
Default Aversion Through Counseling Strategies: Matching Messages to Different Debt-to-Income Scenarios
Jeff Webster & Chris Fernandez, TG |
Developing an Institutional Annual Report to the Community
Bob Martin & Jenny Faubert, Imagine America Foundation; Michael Cooney, Career Education Review; Dan Inman, Daymar Colleges Group |
The Challenges and Payoff of Conducting an Academic Program/Degree Market Feasibility Study
Daniel Meges, Chmura Economics & Analytics |
| Department of Education |
Verification and SAP
David Bartnicki, U.S. Department of Education |
Top 10 Audit Findings
Cassandra Weems, U.S. Department of Education |
Top 10 Program Review Findings
Cassandra Weems, U.S. Department of Education |
| |
| 1:00pm - 2:15pm |
2:30 - 3:45pm |
|
CEO
(PSCU CEOs only) |
|
Thursday, June 6
| Program Track |
11:00am - 12:15pm |
2:15pm - 3:30pm |
3:45pm - 5:00pm |
| Admissions |
Student Prospects Keep Changing the Channel: How to Make Sure Your Admissions Team Is Tuning Them Back In
Martin Lind, Leads360, Inc.; Gregg Meiklejohn, Enrollment Resources, Inc. |
Frankly My Dear – Marketing is Essential! So What is Working?
Gregory Gragg & Darryl Mattox, Gragg Advertising; David Mohr, Illinois School of Health Careers |
Not All Leads are Created Equal: Vendor Tactics that Ruin Marketing Budgets & ROI
Al Huizenga, Cunet; Ross Shanken, LeadiD |
Digital Evolution - Understanding the Ever-Changing Student Search Path
Kristin MacGregor, Google; Tracy Kreikemeier, PlattForm Advertising |
How to Survive in Today’s Turbulent World of Student Lead Generation
Andy Kelley, Effective Student Marketing; Chuck Steenburgh, National College |
New Technologies and Tips to Help Enrollment Marketers Be More Efficient with Less Money
Steve Winchester, Datamark; Martin Lind, Leads360, Inc.; Jeff Greenfield, C3 Metrics; Brittany Smith, Datamark |
| Compliance / Financial Aid |
How the New FSA Audit Guide Will Affect your School
Ted Blendermann, McClintock & Associates; Ronald Holt, Dunn & Davison; Rick Thomas, Salmon Sims Thomas & Associates; Ben Darcy, Kessler Orlean Silver & Co.; George Fogel, Rasmussen College |
Transparency and the Prospective Student: Effectively Using Disclosures to Achieve Positive Outcomes and Mitigate Future Disputes
Michael Schafer, EdPartners LLC; Peter Homer, HomerBonner; Keith Zakarin, Duane Morris, LLP; Kathy Megivern, CAAHEP; Carol Moneymaker, ABHES |
Student Recruitment, Third-Party Vendors, and the Federal Trade Commission
Jonathan Pompan, Venable LLP; Lois Greisman, Federal Trade Commission |
APSCU Federal Legislative and Regulatory Update
Sally Stroup, APSCU
Rebecca Campoverde, Kaplan Higher Education Corporation |
APSCU’s Proposals for the Reauthorization of the Higher Education Act
Diane Auer Jones, Career Education Corporation; Tom Babel, DeVry, Inc.; Mark Pelesh, Corinthian Colleges, Inc.; Jeff Arthur, ECPI University |
Implementation of the Principles of Excellence and H.R. 4057
Rob Worley, U.S. Department of Veterans Affairs; Mike Dakduk, Student Veterans of America; Steve Gonzalez, American Legion |
| Education |
First Generation Students and the Key Characteristics of Successful Online, On-Ground and Hybrid Students
Dr. David Harpool, Dunn and Davison, LLC; Chris Dunham, Regis University |
A Changing Paradigm for Quality Assurance in Higher Education: What Role will Accreditation Play?
Elise Scanlon, Elise Scanlon Law Group; John Przypyszny, Drinker Biddle & Reath; Dr. Michale McComis, Accrediting Commission of Career Schools and Colleges (ACCSC) |
APSCU Best Practices in Financial Literacy
Tommy Sims, ECMC Solutions; Kris Alban, iGrad; Deb Barker-Garcia, Corinthian Colleges, Inc.; Heidy Santizo, DeVry Inc. |
| Career Services |
Emerging Career Services Technologies: Business Not As Usual
Matthew Berndt, CSO Research, Inc.; Mary Anne Thompson, Going Global; Randy Bitting, InterviewStream; Mason Gates; CSO Connect |
APSCU Best Practices in Career Services
Martha Lanaghen, Sparrow Group; Jeanne Herrmann, Globe University |
Experience Counts! Leveraging Internship/Externship Experience to Secure Employment for your Graduates
Mary Beth Ryder, RXinsider Higher Education Group; Anne Cross, Sparrow Group; Connie Johnson, Colorado Technical Institute |
| Faculty Development |
The 5 C’s of Learner Engagement
Dr. Ana Donaldson, Wiley |
What Is It About Today’s Students, Anyway? Examining Generational Psychographics
Dr. Marylin Newell, College Matters |
Teaching DON'Ts
Mike Lanouette, Remington College |
| Education Technology |
Impact of Adaptive Learning on Student Learning and Success
Dr. Ulrik Juul Christensen, Area9 |
To MOOC or not to MOOC: The Mystery and Might of Massive Open Online Courses
Dr. Diana Martin & Dr. James Hutton, Keiser University; Rebecca Whitehead, Campus Management Corporation; Omar Habayeb, Harrison College; Wallace Pond, EduK Group |
Educational Technology – What Should We Expect and How is it Changing The Classroom Today and Tomorrow
Dr. John King & Randi Butcher, Lincoln Educational Services; Jessica Nepom, Knewton; Robert Rupert, Laerdal Medical; Dr. Michale McComis, Accrediting Commission of Career Schools and Colleges (ACCSC); Troy Anderson, MindTap/MindLinks |
| Operations |
Get Control of Your Course Materials: Reducing Costs Through Standardization
Bruce Schneider, Ambassador Education Solutions, Dr. Joel English, Centura College; Sue Wierenga, Alta Colleges |
The Impact of Healthcare Reform on APSCU Member Schools
Bo Hartsfield & Tracy Leeth, Cobbs, Allen & Hall; Bill Ojile, Alta Colleges; Christy Strong, Maynard, Cooper & Gale, P.C.; Hayley Hanson, Husch Blackwell LLP |
Where Do We Go From Here? Succession Planning for the Next Phase
Diane DiFebbo & Brian Buwalda, CliftonLarsonAllen, LLP |
| Student Services |
APSCU Best Practices for Military & Veteran Education
Jeff Cropsey, Grantham University; Jim Hendrickson, Colorado Technical University; Joe Wescott, National Association of State Approving Agencies; Ryan Gallucci, Veterans of Foreign Wars of the U.S.; Mike Dakduk, Student Veterans of America; Steve Gonzalez, American Legion |
Weathering the ‘Perfect Storm’ for Loan Defaults
Teresa Spruill, USA Funds; Dean Riling, Spartan College of Aeronautics and Technology
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Closing the Gap: Career Education’s Role in the Drive to Economic Recovery
Michael Platt, Career College Central; Chris Hoehn-Saric, Sterling Partners; Eric Winegardner, Monster; Richard Vedder, Center for College Affordability and Productivity; Michele Wilson, Stevens-Henager College |
CEO
(PSCU CEOs only) |
The Value of Corporate Sponsorships and Employer Advocacy
Shaun McAlmont, Lincoln Educational Services |
Bold Responses in Challenging Times
Renee Herzing, Herzing University; Jason Konesco, Harrison College; Brad Kuykendall, Western Technical College; Noah Black, APSCU |
Watch your Language: Higher Education Appropriate Terminology
David Pauldine, DeVry, Inc. |
| Department of Education |
How the Department of Education Is Helping Students Make Informed Decisions About Higher Education
Michael Itzkowitz, U.S. Department of Education |
|
Friday, June 7
| Program Track |
10:00am - 11:15am |
| Admissions |
APSCU Best Practices in Student Recruitment — Marketing and Admissions
Dr. James Hutton, Keiser University; Mitch Talenfeld, MDT Direct |
| Compliance / Financial Aid |
Adventures in Veterans’ Compliance: How to Stay Compliant in a Changing Environment
Jeannie Yockey-Fine & Matt Johnson, Dow Lohnes PLLC; Alexis Clements, Ashford University |
Managing Risk in the Current Regulatory and Legal Environment
Bruce Denson, Cobbs Allen & Hall, Inc.; Bill Ojile, Alta Colleges; Keith Zakarin, Duane Morris; Peter Homer, HomerBonner; William Calhoun, Corinthian Colleges |
Negotiated Rulemaking - Here We Go Again
Rebecca Campoverde, Kaplan Higher Education Corporation; Tom Babel, DeVry, Inc.; Norman Blome, Alta Colleges; Elaine Neely, MedTech College |
| Education |
Financial Literacy-Addressing The Need of The Non-Traditional Student
Donna Miller, iGrad; Paula Craw, ECMC; Don Tillery, Kaplan |
Driving Outcomes and Student Retention with Course Materials
Sarah Riddlebarger, ED MAP, Inc.; Dr. Fred Stielow, American Public University System |
| Career Services |
Stretching Career Services: Challenges and Ideas in Serving Online and Other Remote Populations
Dan Beaudry, Going Global, Inc.; Madeleine Slutsky, DeVry University; Joey Lauter, International Academy of Design & Technology Online; Stephen Shipley, Corinthian Colleges, Inc. |
| Faculty Development |
Measuring Learning Outcomes and Faculty Performance with Interactive Performance-Based Assessments
Ken Silber, Wonderlic; Dr. Larry Banks, Daymar Colleges Group; Dr. Fawzi BenMessaoud, Campus Performance |
| Education Technology |
Strategic Considerations for Selecting (or Changing) a Learning Management System: Outcomes and Impact on Stakeholders
Vinnie Torralbes, GlobalHealth Education; Kristen Rumble, Campus Management; Rodrigo Menchaca, DialogEDU |
| Operations |
Women Leading in Proprietary Education
Vickie Schray, Bridgepoint Education; Dr. Connie Johnson, Colorado Technical University; Dr. Trenda Boyum-Breen, Rasmussen College; Diane Auer Jones, Career Education Corporation; Dr. Tina Parscal, University of the Rockies; Sally Stroup, APSCU |
| Student Services |
Outstanding First-Year Experiences that Drive Retention and Student Success
Martha Lanaghen, Sparrow Group; Brooks Doherty, Rasmussen College |
| Research |
What Motivates Prospective Students? Examining the Decision-to-Enroll Process
Joel Borgmeier & Steve Winchester, Datamark; Joeri Weyenberg, Kaplan University |
All session titles are clickable and link to the Session Descriptions.
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